Strategy creation and social media management
Rockers Delight came to us with a challenge: to grow his young brand into a viable business. Starting from the ground up, we undertook extensive research to build a clear picture of the brand’s personality and customer personas.
Brand foundations formed; we were ready to position Rockers Delight as a timeless, unique clothing brand with a rebel spirit and creative edge. Using beautiful imagery and clearly developed messaging, we kicked off growing the brand’s digital and social presence with a carefully crafted social media campaign. The results were remarkable.
The brand’s Instagram account saw big shifts in positive engagement in month one, with further growth in month two and beyond. The next step? A tactical eCRM strategy to build brand loyalty and convert soft leads into sales.